Sunday, February 23, 2020

Marketing and sale Assignment Example | Topics and Well Written Essays - 4500 words

Marketing and sale - Assignment Example Specifically, the current focus group will concentrate on; The first step of a focus group project is to determine various components and project partners. The current focus group project is on a newly developed ‘all natural granola style cereal.’ So, project partners for this focus group will be participants such as, housewives, young consumers of the age group 21-30, young executives and middle-aged professionals. Project partner will also include a moderator, a auditing expert, a technical and a assistant. The total number of participants included in the group will be 10. The focus group is expected to be diverse providing feedback and ideas from different perspectives. As such, the selected focus group will be a mix of male, female and young participants, who are consumers of cereals (NCBI, 2013). Sampling of Cereal Brands: During first stage of the focus group project, a sample survey test will be included and the attendees will be given three cereal brands, where only one brand will be of the company. They will be asked to differentiate on the basis of taste, appearance and likeness. Some of the model questions that can be asked to participants in the sampling survey are: Focus group interview: In the second stage, questions will be asked separately to the focus group regarding quality, taste and other features of the product. Some of the questions that can be asked during the cereal sampling are; Focus Group discussion: The next stage will include an open discussion forum, where the participants will express their views and opinions regarding product, usage and avenues for further improvements. Analysis: After successful conduction of a focus group, the next important stage will be dissemination of data and information gathered during the process. Analysis of the data will help in evaluating alternatives and deciding appropriate actions

Friday, February 7, 2020

Risk Management Coursework Example | Topics and Well Written Essays - 2000 words

Risk Management - Coursework Example Change in management structure Preliminary Risk Analysis Given the fact that there are different priorities for the said project, there is the tendency that there will be major changes in the organizational management to suit some priorities as against others. The preliminary risk analysis would be used as qualitative analysis to identify the undesired event of organizational change and then suggest possible improvements and other suitable preventive mechanisms (Keong, 2002). Unavailability of hardware Hazard and Operability studies (HAZOP) The construction of spacecraft is an engineering project that demands a very high quantum of hardware input. There could however be possible unavailability and shortages. Once this happens, it would constitute an operational hazard (Perry, 2008). To this end, a hazard and operability studies would be useful in the â€Å"application of a formal systematic critical examination of the process and engineering intentions of new or existing facilities to assess the hazard† (Keong, 2002). ... This not withstanding, HAZOP can be used as a qualitative analysis to identify suitable replacements in systems that would not bring about the system requirement changes. Delays in specifications Failure Mode and Effects Analysis(FMEA/FMECA) The project would bring about the need to deal with essential interfaces that would have to be specified on regular time margins. However, there is the risk that these specifications may delay and not arrive on schedule. Such delays may cause failures in implementation, and this is why the failure mode and effects analysis would be necessary in identifying the mode of failure and the threat it would pose to the entire project. Underestimation of project size Fault tree analysis At the preparation stage of project management, extensive time is spent on budgeting and estimation of the project size. There is however the risk that external factors, such as inflation and shortage of hardware could bring about an underestimated project size. The fault tree analysis when used in this analysis would help in building a chronology of all possible causes of the risk so that with the line of cause well known, preventive mechanisms can be schemed towards the risk (Heldman, 2005, p. 132). Underperformance of CASE tool Failure Mode and Effects Analysis(FMEA/FMECA) The nature of the current spacecraft construction demands the preparation of a CASE tool. However, there is the risk that the CASE tool may not performance as much as it should perform. Once this happens, it would be considered a failure and thus a failure mode and effects analysis would be necessary in quantifying the mode of failure and predicting possible scope of effect of the failure on the product. Technological changes Fault tree analysis Technology is one of the